purple - Like: Just as red sits on top of the rainbow, you like to stay on top of things. You have a zest for life. Remember that red can speed up the pulse, increase the respiration rate and raise blood pressure. It is associated with fire, heat, and blood, so it is impossible to ignore. And so are you (or would like to be). The key words associated with red are winner, achiever, intense, impulsive, active, competitive, daring, aggressive and passionate. Red people are exciting, animated, optimistic, emotional and extroverted. Desire is the key word, they hunger for fullness of experience and living.
Now that you have all the good news, let's hear it for the bad news. Since you crave so much excitement in your life, routine can drive you bananas. Restlessness can make you fickle in your pursuit of new things to turn you on. It is hard for you to be objective and you can be opinionated. You have a tendency to listen to what others tell you and then do whatever you please. Patience is not one of your virtues.
However, you are an exciting person to be with, and always stimulating. The world would be a dull place without red people.

Dislike: Since red is primarily associated with a zest for life, excitement and passion, a dislike of this hue could mean that these feelings are a bit much for you to handle at this point in your life. Perhaps you are bothered by the aggressiveness and intensity that red signifies. Or perhaps you would really like more fulfillment but are afraid to get involved. People who are irritable, ill exhausted, or bothered by many problems often reject red and turn to the calmer colors for rest and relaxation. They are very self-protective.

Produced when light strikes an object and then reflects back to the eyes.

An element of art with three properties: (1) hue or tint, the color name, e.g., red, yellow, blue, etc.: (2) intensity, the purity and strength of a color, e.g., bright red or dull red; and (3) value, the lightness or darkness of a color.

When the spectrum is organized as a color wheel, the colors are divided into groups called primary, secondary and intermediate (or tertiary) colors; and also as warm and cool colors.

Colors can be objectively described as saturated, clear, cool, warm, subdued, grayed, tawny, mat, glossy, monochrome, multicolored, particolored, variegated, or polychromed.

Some words used to describe colors are more subjective (subject to personal opinion or taste), such as: exciting, sweet, saccharine, brash, garish, ugly, beautiful, cute, pretty, and sublime.

Sometimes people speak of colors when they are actually refering to pigments, what they are made of (various natural or synthetic substances), their relative permanence, etc.

Photographers measure color temperature in degrees kelvin (K).

• "Blue is the male principle, stern and spiritual. Yellow the female principle, gentle, cheerful and sensual. Red is matter, brutal and heavy, and always the color which must be fought and vanquished by the other two."
  Franz Marc (1880-1916), German painter of Der Blaue Reiter. In a letter to Auguste Macke.
  
  
• "I make black and white prints because I want to go back to the beginning, and because in prints black and white are absolute: these two colors express the most delicate vibration, the most profound tranquillity, and unlimited profundity."
  Shiko Munakata (1903-1975), Japanese.
  
  
• "Artists can color the sky red because they know it's blue. Those of us who aren't artists must color things the way they really are or people might think we're stupid."
  Jules Feiffer, contemporary American cartoonist and writer.
  
  
• A riddle:
  Q: What colors should you paint the sun and the wind?
  A: The sun rose and the wind blue!
  (Contributed by Reid Delahunt, 10 years old.)

• "Chalkboard" on color theory, painting materials and techniques. With excellent text and graphics, several pages thoroughly explain various aspects of color, along with color mixing with pigments, light, and optics. Chalkboard comes from Ralph Larmann at the University of Evansville, IN.
  
  
• "Pigments through the Ages" on purples.

Also see CMYK, local color, monochrome, palette, Pantone Matching System (PMS), pattern, pigment, RGB, saturation, spectrum, texture, and value.

Coming soon (available now only in early stages of construction): articles on individual colors: magenta, red, orange, yellow, green, blue, violet, purple, brown, white, gray, and black.

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